Overview
Torro Media is a fast-growing digital agency that focuses on complete business transformation. We are built on a positive attitude and great culture, which is hugely important in a tight-knit work community.
We are seeking a Google Ads expert to help our clients make better business decisions based on our marketing data. The ideal candidate will have a working knowledge of Google Ads and all Google products.
Your primary responsibilities will be maintaining the Google Ad accounts for our clients and analyzing the results to identify patterns and trends that can help them improve the efficiency and usability of products and services. You will also be expected to improve all clients’ Google Ads accounts and maximize the return on our investment.
The candidate we are looking for will be a great addition to that atmosphere and be willing to be a “Swiss Army Knife” of marketing, ready to learn and adjust wherever needed. Let’s go!
Responsibilities
- Manage all aspects of Google Ad campaigns
- Create and optimize ad campaigns and paid search landing pages
- Analyze and optimize ad campaigns to increase return on investment (ROI)
- Use Google Ads to drive a variety of online marketing campaigns
- Analyze and optimize pay-per-click (PPC) campaigns to increase ROI
- Manage and optimize display campaigns across multiple devices
- Develop PPC strategies to increase online visibility
- Collaborate with a team of marketers, Google Ads specialists, and engineers
- Building landing pages with Unbounce and/or WordPress CMS
Qualifications
- A positive attitude. We hire on attitude FIRST
- A degree in digital marketing or a related business field
- In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics
- An understanding of search engine optimization (SEO) and search engine marketing (SEM)
- Google Ads certification
- Great communication skills to run meetings and review all PPC data
