As an SEO Content Manager at Torro Media, you will be responsible for overseeing and executing content strategies that align with our clients' SEO objectives. You will ensure the production of high-quality, SEO-optimized content that improves search engine rankings and engages target audiences.
Location: Wilmington, MA [THIS IS NOT A REMOTE POSITION ]
Job Type: Full Time
Key Responsibilities:
Content Strategy Development
- Develop and implement SEO-focused content strategies tailored to client objectives and target audiences
- Conduct keyword research to identify content opportunities and trends
Content Creation and Optimization
- Produce high-quality, SEO-optimized content, including blog posts, articles, website copy, and more
- Optimize on-page content, meta tags, and headings for SEO performance
Quality Assurance
- Review and edit content to ensure it meets SEO best practices, grammar, and style guidelines
- Conduct content audits and provide recommendations for improvements
Performance Analysis
- Monitor and analyze the performance of SEO content using analytics tools and SEO software
- Use data insights to make informed content optimization decisions
SEO Best Practices
- Stay up-to-date with SEO trends, algorithms, and best practices to adapt content strategies accordingly
- Implement on-page and off-page SEO techniques to enhance content visibility
Client Collaboration
- Work closely with clients to understand their business goals and provide regular updates on content strategy and performance
- Collaborate with other digital marketing teams to align content with broader marketing strategies
Qualifications:
- Bachelor's degree in marketing, communications, journalism, or a related field
- Proven experience in content management, content creation, and SEO
- Strong understanding of search engine algorithms and SEO best practices
- Proficiency in SEO tools and analytics platforms (e.g., Google Analytics, Surfer SEO, etc.)
- Comfortable analyzing high volumes of data on a daily basis
- Excellent writing and editing skills with attention to detail
Preferred Skills:
- SEO certification or coursework
- Familiarity with basic HTML and CSS
- Experience in managing and optimizing content for websites
