Why Influencer Marketing Beats Traditional Ads in 2025
“92% of consumers trust recommendations from individuals over brands,” according to Nielsen’s Global Trust in ...
Why Consumers Are Trusting Influencers More Than Brands
Key Summary (TL;DR) People trust people. Influencers show up as themselves, not as logos. Relatability ...
New: Spotify Sharing Comes to Instagram Notes
Key Summary/TL;DR Instagram’s latest update allows users to link their Spotify accounts and display the song ...
Instagram Update: Recap and Celebrations
Key Summary/TL;DR Instagram introduced Recap (weekly/monthly performance summaries) and Celebrations ...
What Is LLMs.txt? AI Content File + WordPress Plugin Guide
TLDR / Key Summary: LLMs.txt is like robots.txt, but for AI models instead of search crawlers. It lists URLs ...
What is SXO? (Search Experience Optimization)
TLDR / Key Summary: SXO = SEO + UX (Search Experience Optimization) Focuses on what happens after someone ...
What is AEO? (Answer Engine Optimization)
TLDR / Key Summary: AEO stands for Answer Engine Optimization. It focuses on creating content that appears ...
What is GEO? (Generative Engine Optimization)
TLDR / Key Summary: GEO stands for Generative Engine Optimization. It focuses on making your content show up ...
What is AIO? (AI Optimization)
TLDR / Key Summary: AIO stands for AI Optimization. It’s about getting your brand into AI training data and ...